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about


SOCIAL BROADCASTING EXPLAINED

 

 

 

 

 

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about


SOCIAL BROADCASTING EXPLAINED

 

 

 

 

 

Under the banner of Cultivaters, we’ve been nurturing, curating and weaving in and out of a steady hybrid of hyperlocal social contexts, diverse and disparate stories and conversations and experimenting with many different forms of audio. These have all come together as Social Broadcasts, where everyday conversations and narratives can create meaningful insights. We believe that everyone has a story but they need the right context and framework to be heard.

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clients


HOW WE WORK

clients


HOW WE WORK

Each brief has enabled us to further develop and refine these tools and techniques in diverse environments, adapting them to different challenges and expectations.

The more we facilitate opportunities and create different frameworks for real life face-to-face participatory audio storytelling, active listening and conversation, the more we realise just how effective this is, creating empathy, understanding and a sense of togetherness for those involved, not to mention the invaluable creation of a locally and potentially globally accessible audio archive of current social history.

We believe that Social Broadcasting will become recognised as a powerful participatory medium, enabling personal stories, experiences and ‘ordinary’ voices to be heard and shared.

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Founder


LUCIA SCAZZOCCHIO
FOUNDER

Founder


LUCIA SCAZZOCCHIO
FOUNDER

Lucia has had a rich and diverse career revolving around print journalism, sound and new media. It is an on-going obsession with radio spanning from her early teens that lead her to work with many broadcast formats from community, student and pirate radio to commercial and online stations. This experience led her to question the value and current formats of internet-radio and to begin experimenting with how radio production and broadcasting techniques can be adapted to correspond to emerging mobile, wireless and online technologies and subsequently how audiences consume and relate to audio content. Under the Cultivaters umbrella, she began experimenting with and creating different online audio and multi-media formats including ‘Audio Portraits’ and live ‘Pop-Up’ mobile radio and integrating these formats into her work. 

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Create


CREATE A SOCIAL BROADCAST

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Create


CREATE A SOCIAL BROADCAST

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